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Philosophy

We work for a clear goal: trust and success

Based on our core competence in the area of electronic components, we offer our customers a globally unique product and solutions portfolio of board level electronic components and services.

Karl Kruse is a responsible family-owned business promoting sustainability and consciousness of our traditions.Your goals determine our daily work. Therefore a business transaction is only successful for us if it unites the expectations and wishes of all those involved, since only then do our services provide added value for your company.

We always think one step ahead for you. Even though the tasks in the electronic business are becoming more and more complex we find individual solutions for your tasks. We recognize opportunities early despite continuously changing market conditions, and help you to gain access to these at a profit. We also never lose sight of the risks for you. Together with you we develop the right strategy. Mutual trust here forms the basis of our joint success.

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Memberships

Well connected and committed to innovation.
The professional exchange with customers, manufacturers and research institutions is very important for us. Therefore, we are engaged in numerous associations, organizations and initiatives:

Karl Kruse is member of the following associations, organizations and initiatives:
ASSODEL Italy (Electronics Distributors Association)
FBDI (Fachverband Bauelemente Distribution e.V.)
COG (Component Obsolescence Group) Deutschland e.V.

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Management

Karl Kruse – a family-owned business

Our corporate management stands for the traditional values of a family-owned business – as well as for innovative strength of a market leader.Since its foundation in 1951, Karl Kruse has been family-owned and the management of the company is secured by the second family generation.

 

Klaus Kruse represents Kruse Electronic Components.The Managing Partner and CEO is responsible for the areas Marketing, Sales & Purchasing.

Alexander Kruse is CFO and authorized officer in charge of all administrative areas, Quality managment.Karl Kruse is a worldwide leading franchised distributor (ISO: 9001-2015 certified).

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History

Well known worldwide

In 1951 Karl Kruse founded in Düsseldorf the present day Karl Kruse GmbH & Co KG at a time when electronic components were still in their infancy. Karl Kruse is a family owned company.

Now being led by the second generation, the brothers Klaus and Alexander Kruse, Karl Kruse is known to its customers as a competent and dependable partner. About 2,500 companies appreciate our type of collaboration, and more than a few have underscored this through decades of customer loyalty.

We are proud and happy to have actively contributed to the shaping of this market with almost six decades of know-how in this particular area. Our innovative ideas and consistent customer orientation have made us the first supplier for contract manufacturers (CEMs), original equipment manufacturers (OEMs) and engineering offices. We operate on the basis of both contracted and independent distribution.

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Global Presence

Continuous growth, well known worldwide

In 1951, Karl Kruse was founded in Düsseldorf . Today, customers around the globe rely on our solutions.Those who are familiar with the market know very well that, today, boundaries only exist on maps and that there are a vast number of suppliers. So why try and look for the proverbial needle in a haystack? When you are looking for a certain component rely on our worldwide operating service and our efficient databases. And in the rare event that we do not have your particular part in our extensive stores, then our specialists will quickly find it for you at a very acceptable price – and this anywhere in the world as we maintain close contacts with business partners worldwide in over 50 countries.

In Duesseldorf is our headquarters and our main facility. There are additional offices in Berlin, France, India, Italy, Americas and a shipping hub in Hong Kong.

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Environmental Policy

Environmental Policy Karl Kruse GmbH & CO KG

Karl Kruse GmbH & CO KG believe that business are responsible for achieving good environmental practice and operating in a sustainable manner.We are therefore committed to reducing our environmental impact and continually improving our environmental performance as an integral and fundamental part of our business strategy and operating methods.

It is our priority to encourage all business associates , customers and suppliers and to do the same. Not only is this sound commercial sense for all; it is also a matter of delivering on our duty of care towards future generations.

Our policy is to
  • Wholly support and comply with or exceed the requirements of current environmental legislation and codes of practice.
  • Minimise our waste and then reuse or recycle as much of it as possible.
  • Minimise energy and water usage in our buildings and vehicles.
  • Encourage the use of alternative means of transport and car sharing as appropriate and Operate and maintain company vehicles (where appropriate) with due regard to environmental issues as far as reasonably practical.
  • Apply the principles of continuous improvement in respect of air and water.
  • As far as possible purchase products and services that do the least damage to the environment and encourage others to do the same.
  • Assess the environmental impact of any new processes or products we intend to introduce in advance.

For any issues related to Environmental Policy linked to this business please contact:
Alexander Kruse
QMB

Email : akruse@kruse.de
Phone : +49 211 27403530

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Compliance

A Commitment to responsibility

As a responsible family-owned business we foster a company culture based on the values of customer orientation, innovation, integrity, openness and transparency.

Our sense of responsibility is also expressed in the Karl Kruse Code of Conduct. The Karl Kruse Code of Conduct contains the attitude and expectations of Karl Kruse as an employer and business partner.Become familiar with our company values and please speak to us if you have questions, if you come across violations of the Karl Kruse Code of Conduct or if you are not sure how to be a compliant business partner, for example.

Code of Business Conduct Karl Kruse GmbH & Co KG

Your contact Legal & Compliance
Chief Compliance Officer
Alexander Kruse
Email: akruse@kruse.de
Phone: +49 211 27403530

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Happy Holidays – Thank You For Your Magnificent Business !!! Christmas 2020 & Chinese New Year 2021

The hustle and bustle of the Christmas season is exciting for our staff.

But we have not forgotten about our loyal customers + partners.

Thank you for your excellent support this year. We look forward to continuing our successful partnership in 2021!

Karl Kruse will begin its annual winter shutdown on December 24, 2020. After that day, the team will be out of the office, returning on Monday, January 4, 2021.

If you need to place an order you can check out our webshop www.kruse24.com .

Karl Kruse would also like to make our customers aware of the impact of Chinese New Year on lead-times. From February 8th to February 18th, 2021, manufacturing factories will be closed which will affect manufacturing times significantly.

Karl Kruse recommends placing orders early to reduce the possible impact on your business and would like to remind customers of the current shortage in ICs which is already impacting lead times on displays, especially on TFT products. We expect deliveries to extend by at least a further four weeks.

The team at Karl Kruse would like to take this opportunity to thank our customers and vendors for their support in a challenging year which has been impacted by the COVID-19 pandemic. We wish you a Merry Christmas, and a prosperous New Year. Have a happy and safe holiday season.

Santa Klaus with Team.

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Renewable Energies

Energy that comes from resources which are naturally replenished on a human timescale such as geothermal heat, rain, sunlight, tides, waves and wind.

Mainstream technologies are:
Windpower, Hydropower, Solar energy, Smart Metering, Energy Storage.

Renewable Energies Manufacturers are:

AEMAlliance MemoryBIWINBruckewell
Cal Chip ElectronicsCalogicCentral TechnologiesChrontel
DB ProductsEpistarFenghua Advanced TechnologyGood-Ark
Goodsky ElectricIK SemikonKonnect RFLCD-World
MaxtenaMidas DisplaysMorecraftNeltron
NetsolOrion FansSMC-DiodesWayon
WRGXmultiple

Our services in the Renewable Energies area

  • Only original parts
  • No Counterfeiting parts
  • 100% Traceability is guaranteed
  • You will get the complete manufacturer guarantee
  • You will get a manufacturer CoC
  • Quality Agreements possible
  • Qualified Consulting and design support
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Wireless Solutions

Wireless communications is the transfer of information between two or more points that are not connected by an electrical conductor.

Karl Kruse is your international partner for complex wireless solutions and able to offer guidance on many key areas such as choosing the right solution in today’s most complex and challenging designs.

Applications and markets for wireless technology are Automotive solutions , like car radio , remote keyless entry, etc.

Consumer Applications such as remote controls, gaming etc.

Factory automation, mobile telephones, wireless data communications, wireless energy transfer, computer interface devices etc.

High value RFID solutions assisting many different applications like:
Access Control, Advertising, Animal Identification, Commerce, Promotion tracking, Transportation and Logistics, Intelligent Transportation systems, Metering,Public transport, Passports, Toll Payment, Hospitals and healthcare, Sports, Telemetry etc .

RF & Wireless Manufacturers are:

AEMAlliance MemoryBIWINBruckewell
Cal Chip ElectronicsCalogicCentral TechnologiesChrontel
DB ProductsEpistarFenghua Advanced TechnologyGood-Ark
Goodsky ElectricIK SemikonKonnect RFLCD-World
MaxtenaMidas DisplaysMorecraftNeltron
NetsolOrion FansSMC-DiodesWayon
WRGXmultiple

Our Services in the Wireless area

  • Only original parts
  • No Counterfeiting parts
  • 100% Traceability is guaranteed
  • You will get the complete manufacturer guarantee
  • You will get a manufacturer CoC
  • Quality Agreements possible
  • Qualified Consulting and design support